One instrument that can help in the environmental restructuring of the economy is ecolabeling. Labeling products that are produced with environmentally sound practices lets consumers vote with their wallets. Ecolabeling is now used to enable consumers to identify energy-efficient household appliances, forest products from sustainably managed forests, fishery products from sustainably managed fisheries, and “green” electricity from renewable sources.
Among these ecolabels are those awarded by the Marine Stewardship Council (MSC) for seafood. In March 2000, the MSC launched its fisheries certification program when it approved the Western Australia Rock Lobster fishery. Also earning approval that day was the West Thames Herring fishery. In September 2000, the Alaska salmon fishery became the first American fishery to be certified. Among the key players in the seafood processing and retail sectors supporting the MSC initiative were Europe-based Unilever, Youngs-Bluecrest, and Sainsbury’s. Read More
